Most bloggers are at a loss as to what major media outlets look for (or potential freelancing clients) when they want to hire a blogger or work with a blogger for sponsorships, magazine mentions, etc.
Takeaways: -Optimize your About Page, Hire Me Page, Sponsorship/Advertising Page (What to add, leave off, how to polish it to perfection) -Essential Elements of a Successful Media Kit (a PDF file every blogger should have with information about offerings, rates, stats, etc.) -How to start outreach with major media outlets, brands and find potential collaborations (putting together a pitch email, who to email, what to say, how to negotiate with brands or websites for better compensation, etc.)